Black Friday (23 November) and Cyber Monday (26 November) are on the horizon, and with them bringing 1,000s of discounts from retailers on the high street and online to entice you to spend big this festive shopping season.
To help navigate one of the most notorious shopping seasons of the year, land the hottest deals and maximize your savings, we have a guide to help you find the best deals out there for you.
MAKE A LIST INTO TWO SECTIONS: FOR ME AND FOR OTHERS
Shopping during the holiday season can be stressful and expensive, especially if you don’t have a strategy in place.
To ensure you have a smooth shopping experience this black Friday, create and calculate a budget, then split purchases into two categories: presents for friends, family and loved ones and one for household purchases such as entertaining costs and home product upgrades.
The more prepared you are for the holiday shopping season, the better.
ACT EARLY (EVEN BEFORE BLACK FRIDAY) ON must have TOYS
Through big retailers began pushing out holiday deals earlier this month, generally the rule is always to fully commit to waiting until black Friday proper to maximise your savings – the only exception being if you are shopping for something in demand, like toys.
For a look at what some of the most wanted toys are this holiday season, check Amazon’s Top 100 Toys list. There you can see which items are featuring the biggest discounts.
TAKE ADVANTAGE OF doorbuster DEALS
Per the black Friday tradition, which soften induces viral worthy videos of stampedes through retailer doors to grab the best deals, shops will be delivering what they call “doorbuster savings”.
These savings are typically rolled out on the morning of black Friday and can be the trickiest sales to navigate because they all seem so worthy of purchasing, but undoubtedly there will be mediocre offerings and are often very difficult to snag.
The key is to know what to look for on the day of black Friday. Retailers are keeping details of their doorbuster deals under wraps, so keep your eyes peeled in the lead up to black Friday.
BEWARE OF LACKLUSTER TECH PRODUCTS ON SALE
Retailers are always likely to be pushing savings on tech products, but be cautious and do your research before making a purchase.
Stores often promote loss-leader items as they aim to clear stock. Consumers need to look at and compare the specifications of discounted goods to others on sale, and even those at regular price. This will help ensure they’re value for money — rather than being lower-end models that look great, but really aren’t.
Most likely, you’ll find tech strong in some areas and weak in others, so just read up before buying.
AMAZON WILL SLASH PRICES ON ITS OWN BRANDS
Amazon holds its own black Friday-like event – Prime Day in July – but the online juggernaut will have scores of products discounted this festive season as it looks to take advantage of the sellers market.
Consumers can already grab a deal at Amazon after the retailer announced a week of Black Friday beginning 16th November.
Amazon’s exclusive discount offerings will be featured prominently across the site in an effort to raise awareness. Check out their top 100 lists and biggest discounted sections for the best deals.
PRO-TIPS FOR STAYING SANE AND SAVING DOUGH
To bring structure to black Friday shopping mayhem use some of these pro-tips.
- Set your budget – as early as possible.
- Get sneak peaks. Search online for sneak-peek black Friday and cyber Monday deals now — they’re out there already. Just Google black Friday 2018 sneak peek.
- Pre-purchase if you can. Amazon has a pre-sale list that you can create to trigger the purchase when the item is put on sale.
- Plan your in-store trips. Note any items that state limited quantity – as these will go fast.
- Make a small bonus budget, if you’re able set aside an amount that you’re comfortable spending above your original number if you find an unexpected deal that you just can’t resist.