For all pet owners dreading November 5 this year, Sainsbury’s has confirmed that they will no longer be selling fireworks due to distress in animals.
In a move that’s been applauded by animal rights charities, the supermarket has stated that they will not carry fireworks in any of its 2,300 branches.
Typically, supermarkets and other retail outlets will sell fireworks in the October to November period and also at New Year.
The supermarket is the first to make the controversial move, with other retail chains such as ASDA launching low noise fireworks for both pet and non-pet owners to enjoy a spectacle on Guy Fawkes Night.
Instead, Sainsbury’s will stock alternatives such as glow sticks and light up spinning wands.
“Many animals find fireworks scary – and compared to people, dogs can hear things that are four times further away, and across a much wider range of frequencies,” Graeme Hall, a UK dog trainer formerly explained.
The trainer was featured in a promotional video for a revolutionary pet product on the market called Ford’s Noise Cancelling Kennel which seeks to shield pets from frightening noises on Firework’s Night.
Currently, it is against the law to set off fireworks between 11pm and 7am, except on special occasions including Bonfire Night and New Year’s Eve.
Some pet owners and charities believe their use should be restricted to licensed public displays at certain times of the year only.